Experience
Professional Summary
Experienced SEO and Digital Marketing Manager.
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SEO Supervisor at a Marketing Agency and Consultancy in San Diego, focusing on S&P 500 Companies
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Experienced in local marketing for SMBs
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Management Experience for digital marketing teams
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Proficient in SQL, Excel, Final Cut Pro, Affinity Design, and a variety of technical enterprise SEO softwares
Work Experience
SEO Supervisor
November 2021 - Present
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Technical SEO Manager on S&P 500 Brands
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Implement Technical SEO strategies, from indexation initiatives to site platform updates
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Manage large SEO site audits focused on technical strategies and site health
SEO Specialist
October 2018 - April 2020
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Manage team of 5 SEO Managers and Specialists dedicated to Enterprise Clients
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Lead highly technical client projects including data science, site performance /structure development, and causal impact
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Develop industry leading processes utilizing python, openai, sql, database engineering and more
Tech
Technical SEO Manager
April 2020 - November 2021
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Provided SEO Services for S&P 500 company on global scale
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Created SQL queries for data extraction used by SEO team and client.
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Developed process for indexation and crawl rate analysis for over 1 million pages
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Migrated over 10 million pages to new management structure, ensuring SEO integrity and performance
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Implementation of product level strategies and updates based on industry trends
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Development of product initiatives with executive team based on stakeholder inputs
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Coordinated SEM products with marketing and sales teams to align offerings, client expectations and company collateral
SEO & PPC Supervisor
April 2016 - September 2017
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Performed strategic analysis for client websites; including competitor SWAT analysis, keyword placement strategies and selected industry strategy and content development
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Implemented and managed custom call tracking solutions for clients
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Developed SEO process improvements with management and team leads
SEO Specialist
December 2013 - July 2015
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Developed process for website style QA testing in TFS
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Migrated over 1000 custom and 2000 semi-custom websites to new web management system in 8 months
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Integrated Selenium scripts into quality assurance program to increase automation for product builds and releases
Senior SEO Product Strategist
September 2017 - October 2018
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Managed team of 12 SEO specialists and PPC specialists
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Implemented Salesforce processes and project outlines for SEO team
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Developed SEO process improvements for increased team efficiencies
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Managed client retention and cancellation processes for SEO and PPC product offerings
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Improved internal department communications
SEO Analyst
July 2015 - April 2016
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Managed Google Analytics and automated reporting system used on over 400 SEO clients
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Successfully and consistently improved client rankings to top of page 1 in Google for competitive search markets
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Developed SEO "How-to" videos for clients, improving client understanding of concepts and reporting metrics
Quality Assurance Tester
December 2012 - December 2013
Relevant Coursework:
High Technology Ventures
Strategic Marketing
Leadership
Advertising
Business Policy and Strategy
Public Finance
Teams and Leadership
Consumer Behavior
Organizational Behavior
Marketing Research
Lean Management